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Sri Lanka’s first long-distance trail empowers 60micro, small, and medium enterprises to seize emerging business prospects

Sri Lanka’s first long-distance trail empowers 60micro, small, and medium enterprises to seize emerging business prospects

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Sixty MSMEs from the Central and Uva provinces showcased innovative business strategies at the Darrawella Club, part of the Pekoe Trail Business Incubator. These enterprises presented plans for job creation and new products along the 300km Pekoe Trail to stakeholders including government representatives, plantation companies, and USAID. The initiative, funded by the EU and USAID,